Why many good products never reach the market
A good product is not yet a good business model. That sounds harsh, but in practice it is often exactly […]
Why many good products never reach the market Read Post »
The building blocks of a strong partner strategy
Many companies say they have a partner strategy, but in practice it often turns out to be little more than
The building blocks of a strong partner strategy Read Post »
The biggest pitfalls in channel sales (and how to avoid them)
Channel sales often sounds like the ideal way to grow faster: through partners you can enter new markets, sell at
The biggest pitfalls in channel sales (and how to avoid them) Read Post »
The biggest mistake when building a partner channel
In my work I see it go wrong in the same way, time and again. A company has a good
The biggest mistake when building a partner channel Read Post »